SaaS (software as a service) involves the distribution of software services to businesses. Instead of selling the software to vendors directly, SaaS provides the software service, over the internet, via cloud computing technology.
These providers usually host the software on their own servers and then charge the users on a monthly basis (or according to the time spent using the software). If you don’t use SaaS for your landing pages, then you'd better start.
"The cloud" was among the trending topics at the World Congress held in Barcelona recently. So, it should come as no surprise that SaaS landing pages have become the new rage.
There are numerous benefits that users will enjoy by using SaaS landing pages. Some of these benefits include reduced costs, instant modification of old pages, instant creation of new pages, improved performance, real-time analytics, global accessibility, easy collaboration, (as the latest software versions are automatically available). In addition, SaaS models are easier to administer and patch management can be done on the spot.
Although the adoption of SaaS landing pages are growing at a rapid rate, it is shocking that there are still some companies out there that have yet to take the plunge. SaaS offers plenty of applications that are beneficial to a corporate environment. Here are three examples of SaaS landing page service providers.
Pagewiz allows you to build (and learn to build) landing pages. You don’t need any design or programming experience to create a Pagewiz landing page. The process is easy and quick.
Once the landing page is ready to go, you can utilize features such as built-in A/B testing, lead management (including integration with excel) and real time analytics. On top of all this, Pagewiz’s custom domain system allows the owner to connect his or her domain to specific landing pages. Pagewiz is priced fairly and worth every penny.
Wix touts itself as the king of personalization. Whether you’re an expert graphic designer, musician, high school cheerleader or chef, Wix has something for everyone. Customized branding, themes, and apps are just the beginning.
Did I mention you need ZERO technical knowledge to create your SaaS landing pages? Wix requires no programming and no coding. It provides a simple drag 'n’ drop website building platform with HTML5 capabilities. Wix runs on a Freemium model – the more you want, the more you pay.
3 … 2 … 1 … and your SaaS landing page is done. The best part about Hubspot’s landing page technology is the speed in which you can create, delete, edit and re-create landing pages. Their three-step process consists of picking a template, entering your content via a WYSIWYG (what you see is what you get) editor, attaching a form and presto! Your page is ready to be published.
In addition, Hubspot has an advanced learning system that reports analytics and lets you optimize your pages, resulting in a nice ROI.
SaaS technology is ushering websites into the cloud era. If your site and landing pages haven’t taken advantage of SaaS yet, check out the three service providers above. They know what it takes to make the most user-friendly optimized SaaS landing pages. Good Luck.